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Press Release

New and exciting 3-D animation brings Langham Place Hotel’s iconic pink ladies to life inside its guest rooms

27 August 2007, Hong Kong --- Langham Place Hotel, Mongkok has taken quality guest service one step further with the launch of “Smart Angel Tracy”, an animated instructional guest room video designed to showcase the hotel’s facilities in a fun and easy to follow style.

“Smart Angel Tracy”, as she is known, is modelled on Langham Place Hotel’s guest service agents, affectionately referred to as pink ladies, whose smiling faces and genuine helpfulness have remained permanent features of the hotel since its opening three years ago.  “After receiving so many great comments about our pink ladies over the years we believed the video’s central character needed to be created in their image”, says general manager, Jeffrey van Vorsselen.

Sophisticated and sexy, “Smart Angel Tracy” provides a practical guide to using the hotel’s advanced guest room technology.  There’s advice on everything from making the most of the Cisco IP Phones, to how to adjust individual touch-screen air-conditioning controls, connect to the internet browser, and how to operate the new NXTV video-on-demand system.  Others features covered in the video include the iHome iPod clock radio and instructions for programming the electronic safe.

Now playing on the in-house television system, “Smart Angel Tracy” is the first ‘person’ guests see on entering their guest room.  If they do not have the time to watch at that moment, Smart Angel can be played by the guest anytime they require additional assistance.  Of course the hotel’s personalised S.M.A.R.T. Centre is still on hand for those who prefer the human touch.

“We believe we are the first in Asia and maybe the world to offer such a service to our guests”, comments van Vorsselen.  “We are always looking for innovative and interesting ways to maximise guest satisfaction at Langham Place Hotel and “Smart Angel Tracy” certainly delivers on our brand promise to provide stimulating hospitality to our guests.”

 

Smart Angel Tracy Smart Angel Tracy

Smart Angel Tracy” appears on the in-house television system

“Smart Angel Tracy” showcases the guestroom’s technology in a fun and easy way
Smart Angel Tracy  
“Smart Angels” whose smiling faces and genuine helpfulness have remained permanent features of the hotel  

 

Background Notes:

Langham has a legendary hotel heritage dating back to 1865 when the Langham Hotel in London originally opened as Europe's first Grand Hotel. For 140 years, this flagship hotel has been at the forefront of sophisticated and gracious hospitality. Today, all Langham Hotels worldwide inherit the same philosophy that reflects elegance in design, innovation in hospitality, genuine service and captivation of the senses creating a truly unique hotel experience.

Langham Hotels International (LHI) features six properties with over 2,700 rooms in five gateway cities across the four continents, namely, London, Boston, Hong Kong (2), Melbourne and Auckland. In each city Langham Hotels is associated with the prestigious "The Leading Hotels of the World" group which represents some of the world's finest luxury hotels.

LHI is wholly owned by Great Eagle Holdings Limited, a publicly listed company (HKSE: 41) which was founded in 1963 and was listed on the Hong Kong Stock Exchange in 1972.                  
For Further Infomation, please contact:

Langham Place Hotel, Mongkok

Director of Public Relations
Ms. Cecilia Wong
T (852) 3552 3051
F (852) 3552 3069
cecilia.ws.wong@langhamhotels.com

Langham Place Hotel, Mongkok

Communications Manager
Ms. Shelley Tso
T (852) 3552 3052
F (852) 3552 3069
shelley.tso@langhamhotels.com

 
     
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